This first idea leverages the Iconic P over the marquis at the entrance. The stars represent the magical experience theaters offer, not only in the events, but the venue itself. The classical revival style built in 1915 is listed in the National Reg
As a venue for the performing arts, The Paramount has over a hundred years of history here in Austin. This logo is meant to reflect that enduring past, paying homage to the arts in a progressive and artistic fashion.
A more refined take on the historical venue is expressed in this direction.
And finally, a metal plate with a modern take for the logo embossed on metal. The idea being how this iconic venue is forged permanently into Austin’s culture for the Performing Arts.
prev / next